Being in the marketing space of learning technology business, I am often asked by learning and development professionals, if mobile learning can be implemented in their organization and how to do it?

My answer to them always is “Look around… Are your employees not always hooked to their mobile devices in their personal time? So then what are the chances that they will not accept learning through mobile?”

Most modern day learners prefer learning using their mobile devices to the extent that organizations are planning their learning strategy on a mobile first approach. Mobile learning has a variety of benefits and it has revolutionized the learning space.

As a L&D professional here are some quick tips to help you identify if mobile learning is the right fit for your organization.

1. Analyse the learner demographics

Identify the learners demographics in your workplace. The demographic classification can be based on the age factor such as Baby Boomers, Generation X, Millennials and Generation Z in the workforce. If your workplace has majority of Millennials, you can definitely consider going for mobile learning as Millennials love mobile learning. However that does not mean, if you do not have millennials forming majority of your workforce, you should not go for mobile learning. It just makes a case for you to analyse deeper or perhaps conduct a survey to understand the usage of mobile among your workforce for purposes other than communication. This will help you establish the acceptance and possible implementation of mobile learning. Such surveys will also help you to identify which devices are your learners using…..Smartphone? Or a Tablet?. This helps in identifying the preferred device and even helps in planning certain apps and content which can be optimized for a particular device or for both Smartphone and Tablets.

2. Mobile workforce

Does your organization have a widespread branch network across the country or the globe?. Do you operate in different time zones? Do you employ a flexible workforce with contract staffing and work from home options? If yes then mobile learning is the right strategy for you as the learners can access the content anytime and anywhere through their mobile devices.

3. JIT support

Analyze whether the learners are using the training content on the job or during off the job role? Most of the learners feel they require reinforcement of learning whenever they are stuck in a situation. Mobile learning comes in handy as it provides Just In Time information to the learners thus fulfilling the learning requirement at the point of need.

4. Content analysis

Analyse the content and get to know whether the content supports mobile learning or not. Although by developing responsive e-learning developers can optimize the content for mobile learning, however the learning pedagogy and instructional designing plays a crucial role in making the given content mobile friendly. For example you cannot having a complete m-learning module on negotiation skills for your sales workforce, rather you can break it down into sub modules with each sub module fulfilling a particular learning objective.

5. Identify the organizational drivers

Every organization has its pulse… like FMCG, insurance and pharma are considered to be sales oriented organizations. On the other hand manufacturing companies are highly process driven. Understanding the organizational drivers helps you to analyse if m-learning can be implemented. For example-FMCG, insurance and pharma companies are using mobiles and tabs for sales process as well as customer service. So to make such business units accept m-learning can be a cake walk, while it may prove to be a “not so saleable” proposition in a manufacturing set-up.

6. Know your organization’s device policy

By getting to know your organization’s device policy can help you to plan, if mobile learning implementation is possible. Certain organizations have strict data security policies and restrict the use of personal devices in workplace where as others support BYOD (Bring Your Own Device) Policy,

7. Hosting capability

If you have already implemented e-learning in your organization then chances are that you will already have an LMS in place.
• Does the LMS work with mobile content?
• Is there any specific LMS app for Mobile phones?
• Is there any fees for using Mobile learning feature in LMS?

You can check these questions with your vendor and get to know the responses. If the LMS supports mobile learning make sure that you check it well on different devices and different platform before deploying it to the global audience.

We have entered a “mobile era“, where each day is a new day and the innovations are happening by leaps and bound. Organizations that recognize this and quickly move to test and adopt mobile learning solutions will achieve a superior competitive advantage. I hop these tips will help you to identify and analyse the mobile learning approaches. So are you planning to jump on this bandwagon? Do share your thoughts with us!