Social media has become an integral part of the modern life. Social media keeps us in touch with friends and family, it informs us about the world outside , and most importantly it gives a platform for every user allowing us to be heard.
For example, with 280 characters, Twitter a social media platform allows the users to share and express the opinions on anything and everything. Facebook another popular social media website is considered as a second home by many users as they spend a considerable amount of time on it
Today, any internet user can say anything on the internet and I believe it is the biggest advantage and at the same a disadvantage too. While people use social media for good, there are many who uses it for spreading false fake and false news etc. Spreading false news and hatred by the users against the company can damage the reputation of the organisation. Also, one should be aware of the social engineering techniques that are used on the social media websites and forums by the hackers to target the employees and extract the confidential information.
Hence it becomes very important for the organization to implement policies and guidelines that clearly define what is expected of the employees in terms of the using social media.
1.Implement a Social Media Policy
Social media policies should ideally contain the guidelines, best practices, rules on what is considered the appropriate and inappropriate use of social media by the organisation.
2.Make sure that the employees are aware of the Social media policy.
The policies and guidelines shouldn’t just remain on paper and every organisation must ensure that the employees are aware of the same.
This requires the organisation to train the employees. For example, the organisation can develop e-learning animated videos that shows the importance of social media policy.
Every organisation is recommended to ensure that these two steps are implemented without fail. As a bonus here are a list of Do’s and Don’ts for employees on social media.
1.Let the employees update their job title on social networks, but advice them also to mention that the views expressed are theirs and not those of the company.
2.Train the employees about the potential harms of social media, so that their comments or posts on the social media websites and forums do not damage the reputation of your company which means that employees should know what is unacceptable online conduct for the organisation(according to the Social media policy of the organisation).
1. Ensure that the employees don’t engage in posting incorrect, confidential or non-public content about the company and even about the clients on social media.
2. Social media websites are not for settling internal disputes or grievances of the employees unless it is officially stated by the organization. Hence advice your employees not to post such comments on social media websites
So what are the roles of cyber security elearning?
With the increasing usage of social media, I feel that the organisation should encourage an organisation culture that understands and adheres to the appropriate ways of social media usage.
Hence, it becomes important for the organisation to emphasise on proper training of the workers.
While classroom training might eat into the working hours of the employees and make the learning experience a tiring and boring one, effective e-learning programs are a perfect fit here.
For example, the employees can access the e-learning contents from anywhere and any device and at anytime, it also benefits the organisation to train the large distributed workforce simultaneously.
Recently, we developed a series of animated videos for a manufacturing industry . The video introduces a cyber superhero who narrates to the learner about the safe use of social media at work. The module is also accompanied with a series of assessments with the objective of scoring points and achieving the tag of “Cyber Superhero.”
There are many other organisation who uses effective microlearning training techniques like sharing small tips on good social media usage habits. The organisation can upload the social media policies and share the access with the employees. This can help the employees to always refer back when required.
Implementing e-learning on cyber security also benefits the organisation to update the contents easily as and when required. For example, the social media of today is not limited to a few website or apps and most importantly these social media apps makes frequent updates and changes that brings new features and functions too.
Hence it becomes important for the organisation to update the policies and train the learners accordingly. While classroom training can consume time and resources for the organisation, the organisation can easily update it and reach the learners through e-learning modules.
These are some of the real benefits of using cyber security e-learning on fair social media usage.