A 360-degrees video is an effective way to reach out to the audience and is used extensively by marketing agencies, production houses, content creators and publishers to create stories, experiences and places. Now a days it has made its way into the world of learning and can be extensively used in creating learning solutions that map onto the real world environment.
However, creating a 360-degrees video is not an easy task. It involves various elements of capturing the environment, processing the footage and merging the various footage from different cameras to form a beautiful 360-degrees video.
In this blog I will outline the steps on how to create a 360-degrees video for learning :
1) Analyse learning content and know whether it supports 360-degrees viewing
This is the first step while developing a 360-degrees video, you need to analyze the learning content and see if the content can be expressed in the form of a video. So to make it perfect, you should understand the content and know whether 360-degrees video is the best output for it.
For example, if you want to shoot a 360-degrees video for your induction training, you need to plan what content you want to be put in the 360-degrees video, which can give the maximum impact. Structuring of content becomes essential in creating a 360-degrees video.
2) Select the environment, where you want to shoot
For shooting a 360-degrees video you should select a proper environment and you will also need to factor in whether the environment supports 360-degrees viewing.
For example, if you want to train your customer service staff on etiquettes in the hotel, a 360-degrees video of the hotel can be created with different situations of interactions with the customer at the reception, on call, in the restaurant etc. This can give the learners a feeling of having lived through the experience.
3) Select the video type
There are two types of 360-degrees videos:
Monoscopic: It is most commonly found on Youtube and Facebook and even in Google Street View. It captures 360-degrees renderings of a shot and can be viewed on various devices.
Stereoscopic: This kind of video is used in Virtual Reality. It creates a 3D rendering of a 360-degrees shot using a separate input for each eye. The content is usually shot with two lenses (like Binocular vision) and can be viewed in 360 with a VR headset.
Choose the one which fits the learning requirement. In more cases than not a good monoscopic view can serve the purpose unless the requirement is of a complex simulation.
4) Know what are the proper equipments for shooting
Here in this step make sure you have all the proper equipment in place to shoot a 360-degrees video. Here is the checklist :
– Extra Batteries ( If required)
– Microphone (If required)
– Lighting equipment (If required)
– Other tools (If required)
Some of the best cameras to shoot a 360-degrees video are :
– Ricoh Theta
– Nikon Key mission 360
– Samsung Gear 360
– Kodak’s Pix Pro Dual Pack
– GoPro Omni
5) Merging and editing the video
After you record your video footage, there will be multiple files of the various footages. So here you have to select, the footages you need to include in the final video and with the help of editing software such as Adobe After Effects, Final Cut X Pro and Kolor Autopano you can edit and merge the multiple files into a single video as per your requirements.
After the edits now comes the last step that is publishing the video. You can select a platform like Facebook, Youtube or an internal web platform where you can host your video
The creation of 360-degrees videos requires careful planning and execution. It starts with content strategy and ends with creating an experience for learners as if they are living that environment. There should always be an element of fun creating it so that learners can have fun while learning from it.